MXPDX is the latest international project from Beer Friends, a 501(c)(4) non-profit behind the immensely popular Fuji to Hood festivals. A biennial celebration linking Oregon and Japanese culture through beer, Fuji to Hood has rapidly grown from 450 attendees in 2018 to 2,500 festival goers in 2024, currently making it the largest beer festival in Portland. Fuji to Hood’s ability to bring together communities through its unique approach of blending Japanese-inspired drinks, food, music, and culture has led to its success in drawing visitors from Portland, Oregon, other states, and abroad.

With MXPDX, Beer Friends will apply this same approach to creating bonds between Oregon and Mexico, a country bountiful in culture that has enjoyed a lasting and growing appreciation among Oregonians. As it has successfully done so in the past, Beer Friends will pursue a festival promotion strategy across multiple media channels (TV, online/social media, print), and will boost exposure via engagement with local Spanish-speaking markets, garnering tens of thousands of unique views. Past sponsors of Beer Friends’ events have included Travel Portland, Travel Oregon, SakeOne, the Western United States Agricultural Trade Association, Yakima Chief Hops, Oregon Fruit Company, and Imperial Yeast.

Beer Friends is currently looking for sponsors to support and be a part of the inaugural MXPDX event taking place in 2025. For sponsorship information and details, please review this page and feel free to contact us at:  beerfriends501c4@gmail.com